fornova
From Revenue Management to Revenue Survival to Revenue Strategy
It is accepted revenue management can stimulate or restrict demand way further up the funnel, because revenue managers can use available data
How Revenue Managers Can Become Indispensable
Dori puts forward his views on why it’s even more important in the current climate that Revenue Managers must make themselves indispensable
Get Most out of Google Hotel Ads Without Wasting your Marketing Budget
Hotels who have not moved to Google Pay Per Stay (PPS) offering are missing huge opportunity to capture demand without risking their cash flow
Which Google Services Are Right for My Hotel?
If you are one of the many hotels that has changed their policy to offer free cancellations, Book on Google provides a way to promote this
Use Booking’s RateIntelligence tool? Upgrade Before End November 2020
If you use Booking.com’s free rate-shopping tool RateIntelligence, you’ve probably heard that, on 30th November 2020, it will be discontinued
Fornova “Who Are We” – Welcoming our Latest Expert Partner
We are delighted to welcome Fornova as an Expert Partner of Revenue Hub. In this “Who Are We” video we are joined by Dori Stein – CEO
Hotels Need to Guard Against Aggressive Country Rates Campaigns
OTAs choose which POS to show and will ensure the rates do not appear on the local POS where they know the revenue manager resides and works
Free Hotel Cancellation Policies are Now the New Norm
A fundamental shift is taking place in hotel policies with hoteliers increasingly offering free cancellation in a bid to convert bookings
Hotel Distribution Analytics in a Post-COVID World
Ideally, by working effectively with OTAs, hoteliers will capture their share of demand while cautiously ensuring not to repeat past distribution mistakes
Why Crisis Will Increase Google Dominance in Hospitality Industry
There’s no doubt Google is on the rise and we expect the likes of Tripadvisor and Trivago, described by some as zombie companies, to be acquired or lifted