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Don’t Overlook Competitor Data in Your Pricing Strategy
Some may argue that competitor data shouldn’t impact your pricing strategy, we believe the pandemic has reinforced it can and should be an indicator
The Power of Mobile in Driving Direct Traffic Conversions for Hotels
Hotels have seen a consistent growth year over year, with mobile starting to overtake desktop in driving revenue during the pandemic in 2020
Spanish Summer: When Will Foreign Tourists Travel?
By observing worldwide flight search data we can see clearly that foreign travel demand is related to national holidays of each country
New Expert Partner: Franco Grasso Revenue Team
Franco Grasso introduces us to his company, their core service, typical client profile, why he got started and what value they bring to their clients
Bing Hotel Price Ads, a New Showcase for Your Direct Sales
Bing Hotel Price Ads is an opportunity to recover sales from customers who are searching for you but end up with the OTAs because they bid on your name
Is Revenue Strategy Just a Pipedream for Most Hotels?
Without changing the focus, the questions asked, and metrics measured, surely revenue strategy just exists as another recurring seminar topic
Why Are We Still Allowing The OTAs To Gain The Upper Hand?
OTAs are just a channel… nothing more. This is your hotel, your guests, you provide the service to make your customers feel welcome, but check your T&Cs
Travel Demand in Western Europe Growing Again Despite The War
According to data regarding flight searches, strictly related to travel intentions of tourists, after a few days of insecurity demand resumed a normal trend
New Expert Partner: Howsmyrate
Kris Introduces us to Howsmyrate, their core solution, cost effectiveness and customization flexibility through the utilisation of Google Data Studio
The Importance of Increasing Digitization in Hospitality
The majority of hotels have yet to unleash their full digitization potential. It’s not for lack of trying: 75% of hotel executives support AI marketing
