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monopoly hotel pieces on top of increasing piles of coins illustrating the importance of branded upselling strategies to boost profit

Why Hotel Revenue Management Is Extremely Important Today

There are several reasons why you should focus more on revenue management for your hotel. For starters, there are increasingly higher uncertainty levels

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Hotel Consultants: Not Always the Seagull at the Picnic

Today we look at hotel consultancy and ask are they really the seagull at a picnic, i.e. they swoop in, make a mess and then leave … maybe a bit unfair!?

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hotel digitalisation laptop mobile and revenue graphs reflecting the 11 must have features revenue managers need in a business intelligence tool

What Hotel Digitalisation Means And How It Boosts Profits

There are a number of ways that digitalisation can help you create a more efficient business model for your hotel and boost your profits

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man standing by a board with graphs and charts reflecting the purpose of revenue management and how to implement it

Focus on These Hotel Revenue Management KPIS to Increase Profitability

Which hotel revenue management KPIs should you focus on more so than others? We’ll touch on seven KPIs that you want to track for your hotel

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Winter Might Be Coming, But Spring Can Still Bloom for Hotels veit meier berner+becker interview YouTube Thumbnail

Winter Might Be Coming, But Spring Can Still Bloom for Hotels

We look at how global economic factors might influence different traveller attitudes and why hotels must revisit some basic revenue management principles

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christmas tree at a luxury hotel reflecting the importance now to boost holiday bookings over the festive season

‘Tis the Season to Boost Your Hotel’s Direct Bookings

Now is the time to take the reins and boost your direct bookings. We ho ho hope these examples inspire you to create your most festive holiday campaign

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businesses are reachable in a connected way for hotels if they understand b2b distribution strategies in the travel industry

A Handbook on Hotel Distribution in the 21st Century

We review some of the main channel partners, their role and the extent to which we should use each of them to best implement our distribution strategy

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algorithms and view through a key hole reflecting the need to embrace modern technology as the key to a future proof and guest centric hotel experience

Tactical vs Strategic Revenue Management and How to Excel at Both

When it comes to deciding between tactical vs strategic revenue management, there’s actually no clear-cut answer to the question ‘Which is best?

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person looking at a hotel neighbour reflecting the fact hoteliers should not overlook brand image when constructing guest experience and messaging

How to Tailor Your Messaging to Reflect Your Hotel Brand Image

Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image

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woman and robots in front of computers reflecting the question of whether automated response tools increase guest satisfaction

The Power of Integrating AI into Your Hotel’s Call Center

While AI is not designed to replace your entire call center, it can significantly allow those employees to give full attention to more complex reservations

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