distribution

There are several options when it comes to metasearch engines. The following list contains some of the top companies your hotel should consider working with

As the digital evolution continues, lines between sales, marketing, and distribution blur. Technology plays a larger role in hotel distribution in China

As metasearch continues to accelerate now is the time for hoteliers to invest in understanding the operation and benefits metasearch offers

Metasearch is a very important part of your overall marketing mix. It helps increase online reach and can help to increase your hotel direct bookings

Identifying who your guests are, who the competition is and how your hotel is performing relative to other hotels in the market is a real challenge today

trivago is transforming its Gross CPA model to a Net CPA model for independent hotels, which will take cancellations into account when charging commissions

A more holistic online commerce strategy, consisting of new and established methods, is being taken by hotels to reach new customers and produce revenue

Each brand has different channels and opportunities within Koddi, but most are similar. But, you need to understand WHEN and HOW to use each channel

Unhealthy distribution and channel mix, overdependence on only a few players and neglecting the importance of a strategy, can kill faster than a crisis

From direct bookings and OTAs to pricing strategies and guest experience, here are four major areas to help build an effective rooms distribution strategy