data
Smarter Revenue Tools Mean Stronger Marketing and Big Wins
It’s no wonder 38% of operators say revenue management is too time-consuming, and 36% admit they’re uncertain about optimal pricing
How Guest Feedback is Powering AI-Driven Personalization
The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences

Hospitality Data: How to Use it to Increase Revenue for Your Hotel
By embracing data driven decision-making, you can achieve revenue growth that is more than just a number, it is your commitment to guest satisfaction

How AI Assists Identifying High Yield Segments for Marketing?
Analyzing vast quantities of structured and unstructured data, AI systems can now detect nuanced patterns in spending potential and loyalty characteristics
How to Anticipate and Manage Peak Season Demand
Periods of high demand can strain resources, impact guest satisfaction, and complicate revenue and maintenance management
Stop Building Hotel Tech. Focus on Your Guests to Drive Profit.
Integrating diverse hotel systems with unique data structures is more complex than expected; requirements change and costs escalate quickly
How Smarter Data Leads to Higher Revenue
Good data management uncovers revenue opportunities and separates thriving properties from those barely surviving
Data is the New Oil – But Only If You Have the Right Refinery
Once data is centralized, modeled, and accessible, the next frontier is intelligence. And this is where things get exciting
Hotels and Demand Generation: Buzzword or Must-Have?
Demand generation flips the script. Rather than just chasing leads, it is about building ongoing interest through relevant, personalized content

Beyond ADR: Holistic Revenue Management Drives Profitability
Modern revenue management is no longer about pricing alone; it’s a holistic strategy influencing every aspect of hotel operations