cogwheel-marketing

Google’s page ranking algorithm accounts for backlinks as one of their criteria as it’s a sign of trust and authority from other highly ranked sites

Facebook ads are one of the best forms of Awareness advertising through Paid Media. We walk you through how to create and launch a Facebook ad

A digital presence strategy for your hotel should drive traffic and revenue to your lowest cost of sales channel – your website

So how can hotels ensure travelers know they are pet friendly and set themselves apart? Here is a guide to help you position your hotel

This New York Venue experienced a measurable boost in web traffic, inbound leads and conversions, demonstrating power of an integrated marketing campaign

Hotel digital marketing must transcend silos and focus on aligning efforts with sales and revenue teams to ensure the property stands out

An independent boutique hotel in New York wanted to increase its direct bookings and compete against major chains and third-party OTAs

The property needed a proactive way to reach general market guests before or just as they were considering shopping OTAs and bring them to Brand.com

Effective collaboration ensures that marketing agencies and hotels can leverage strengths, streamline communication, and tailor strategies to specific needs

By leveraging Paid Search prospecting strategies, hotels can target potential guests based on their interests in the destination, attractions, and Features