channels

Hotel distribution is a multifaceted domain which presents significant opportunities for growth and revenue optimisation and remains underutilised

The content on your website is crucial. By employing the help of Generative AI, you can significantly reduce the time spent on content creation

A fundamental aspect that is often undervalued is the direct assignment of responsibility for distribution costs to the revenue manager

Channel management oversees the distribution of your rooms. Enabling you to adjust room availability and rates across channels in real-time

When independent hotels participate in the most profitable marketing channels, brand visibility increases exponentially and reliance on OTAs decreases

Channel management is vital for a hotel’s commercial success, with increasing reliance on OTAs driving room night reservations and emergence of metasearch

We’ll cover why hotels should offer extras, some best practices on how to market them and finally some tips on how to streamline your operations

Being present on the best and most popular booking apps will help your hotel become a consideration for travellers as they prepare to book their stays

By understanding the influence of guest reviews on booking decisions hoteliers can maximize revenue potential and maintain a competitive edge in the market

Booking.com, Agoda and Traveloka continue to hold the top three positions, bringing in the highest revenue for partner hotels