BEONx

Once you’ve identified each stage of the guest experience, you can move on to the next stage: defining potential revenue streams across many touchpoints

Using a channel manager is the most effective way to keep on top of reservations so you can negotiate best rates and, ultimately, maximise your profit

It provided the opportunity to rethink pricing strategy, moving from a price level system to an open pricing system, which is more dynamic and profitable

Decide what are the most accurate hotel performance indicators, then define your objectives for each of them and build a plan on how to get the results

The hotel industry has undergone drastic changes in last two years, we have seen a change in demand trends that require us to review our strategies

Without changing the focus, the questions asked, and metrics measured, surely revenue strategy just exists as another recurring seminar topic

Faced with constant uncertainty in the international hotel market, we must look for strategies to differentiate ourselves from our competitors

Analysing the occupancy levels by geographic areas we see hotels are at similar levels as January-February 2020, but demand is conservative in January 2022

The changing demand trends in the different markets, make it necessary to review our segmentation strategies and rate structure

Information sources provided by a Revenue Management System allow us to monitor the market in real time and be agile in detecting changes in trends