ancillary

Non-room revenue is becoming a critical growth lever, particularly as hotels look to offset rising operational costs and fluctuating demand

Industry benchmarks consistently show that non-room revenue accounts for 30 to 50 percent of total guest spend at full-service properties

Event space revenue extends beyond basic rental charges for the space. Think about F&B, catering, A/V equipment leases, and event-specific services

From baggage fees to in-flight meals, and even loyalty-based perks, these ancillary revenues have evolved into a $148 billion industry for airlines alone

As travel demand evolves, hotels are having to reimagine their revenue strategies more thoughtfully, sparking creative strategies that engage

If you’re a hotelier that believes in Attribute Based Selling but doesn’t see what they can do today to prepare for the change, we have a recommendation

To who, when, and how your package is offered makes or breaks its. Offering it to everyone may seem great idea at first, but it can lead to missed revenue

There are a number of pricing levers including dynamic, real time, advance, and last-minute pricing strategies that can be used to build your spa revenue

Successful implementation of AI in enhancing ancillary revenues hinges on a thoughtful approach that considers the technology’s impact on guests

In an era where travelers increasingly seek to personalize their experiences, hotels have a great opportunity to capitalize on ancillary revenue offerings