What Hotel Chains Can Learn from Booking Aggregators

More and more travelers prefer to make their hotel (or flight, or car) reservations directly on the brand’s website—direct bookings outnumber aggregator bookings three-to-one. Although the big online aggregators still […]

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Change Is Everywhere: Are Hotels Managing It?

Hotels encounter change every single day, experiencing changes in guests, rates, menus, events and staff.  At an even higher level, hotels experience changes in management, brands, job responsibilities, revenue strategy […]

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HeBS Discuss Optimizing Direct Bookings and Lowering Distributions Costs

Last week, HeBS Digital hosted its third webinar in its “Direct is Always Better” series. Speakers from HeBS Digital discussed where the industry is heading in 2017: towards an inevitable […]

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Travellers’ behaviour more dynamic and connected through mobile

With travellers’ behaviour becoming ever more dynamic and socially connected through the use of mobile technology, tourism practitioners stand to benefit from a distinct conceptualisation of the travel context. The […]

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2017 Outlook Mixed: U.S. Occupancy High, But ADR Growth Disappointing

The 2017 outlook for U.S. hotels offers mixed blessings, with near record occupancy levels projected while average daily room rates (ADR) are expected to continue leveling off. According to the […]

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Magnuson Hotels CEO on Increasing Revenue, Reducing Costs

The desire to run a successful, sustainable business is the driving force behind the actions of any hotelier or hospitality industry professional. My job as CEO of Magnuson Hotels is […]

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Is there a thawing in the hotel and OTAs relationship?

There’s been a subtle change in tone from some quarters when you ask hotels about the power of online travel agencies or how those OTAs feel about hotels driving business […]

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Hotels leverage tech personalization to predict guest wants and needs

Hoteliers are increasingly using technology to increase personalization of services, and sources said the practice is opening new doors to directly connect with guests. Greg Horeth, COO of management company Spire […]

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Conversational commerce: killer direct channel to customer or confusing?

Driving so-called ‘conversational commerce’ is the next phase in the travel company customer relationship but it’s a complicated affair. In what Thomson is hailing as an ‘industry first’, last week […]

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Inside the London usability lab of Expedia

Walking through what could have been mistaken for a door into a boiler room in Expedia’s modern London offices in Angel, you wouldn’t think you were entering a hub where […]

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