Gmail’s Gemini-powered inbox does not change email marketing. It sharpens it. Now is the time to refocus, refine, and rebuild with attention in mind

To design a hotel loyalty program that builds revenue, ditch traditional points-based rewards and shift your strategy to immediate perks and personalization

Here are 7 hotel guest journey touchpoints that matter most. Each offers a chance to improve hotel guest experience and lift hotel operational efficiency

Hotels can develop property-specific strategies that strengthen pricing decisions and improve marketing effectiveness to improve direct bookings

3 areas stand out this year as major revenue drivers: real-time segmentation, forecasting and dynamic pricing. Here we look at each in turn

AI is not the whole answer, simply a new ingredient.
Useful, powerful, sometimes brilliant, yet only ever as good as the humans guiding it

Let’s explore how digital marketing can transform your hotel’s reach and reputation and drive meaningful results in 2026

What we’re seeing is a classic behavior shift. Travelers don’t abandon familiar planning routines until they experience something meaningfully better

When AI is embedded natively into how a hotel sells itself, distribution becomes a revenue multiplier, not a tech expense

In 2026, hotel success is not about predicting the future perfectly. It is about building a business that can adapt faster than the market around it