sales

From direct bookings and OTAs to pricing strategies and guest experience, here are four major areas to help build an effective rooms distribution strategy

Many questions are on the minds of hospitality leaders as they think about 2022 and strategize new, creative ways to generate revenue. NB: This is an article from Amadeus While […]

How can you run a reservation department short-staffed and still be able to offer elevated guest service and increased revenues?

Besides using a guest app for core checkpoints such as check-in, checkout, it also has the capacity to become your No.1 marketing and sales channel

It is important a hotel takes initiative and follows up with potential guests throughout the entire booking process. This increases the chances of success

There is a general consensus that a good room upselling strategy brings a lot of value to the hotel. We summarise it in four points:

For as long as I can remember, hotel salespeople have always expressed frustrations with unnecessary distractions and disruptions to their sales time

We should stop thinking in terms of product (attribute) rather than people (guest), who instead care about the benefits your attributes provide them

We can continue to build strong revenue teams and a sales culture focused on taking care of our guests in order to further drive revenues and profitability

It may have been normal to map out business strategies on an annual basis, but the pandemic is changing the travel dynamic too much for it to stay relevant