sales
Revenue Management: It’s Not Just for Revenue Managers Anymore
Revenue management is not just Excel spreadsheets and data analysis. Nor is it a magic discipline that only special people should have access to
Perfecting Your Hotel Gift Voucher Strategy
Knowing the needs and wants of your audience will help you to build the right gift voucher offerings and price points for your target guests
RFP Responses (Pt 2): How Turning Down an RFP Can Still Drive Sales
Coming in a close second among planner frustrations was the lack of information in the rfp responses they did receive
RFP Responses (Pt 1): Why Hotels Should Reply to Every RFP
Every RFP is an opportunity to build relationships and generate revenue. This is an essential mindset executives need to instill in their sales teams
7 Essential Ingredients to Dominate the Hotel Groups Market
The return of groups business is not without challenges, including staffing shortages, inexperienced staff and planners, cost increases and short lead times
Will AI Finally Drive Innovation In Hotel Commercial Strategy?
Let’s explore how AI might help solve these other nagging Commercial Strategy challenges that just won’t seem to go away
How to Write Lead Nurture Emails That Actually Convert
In an industry where every touchpoint matters, lead nurture emails are a critical tool for fostering lasting relationships with your guests
Future of Hotel Distribution is Based on Data-Driven Commercial Strategies
It is time to bid farewell to gut decisions and embark on the path of data-driven hotel distribution, by leveraging data, numbers, and facts
6 Must Know RFP Response Tips
We prepared a list of RFP response tips to help hotel sales managers capitalise on the demand increase, submit better proposals, and win more MICE business
Reservations Call Scoring: Does Your Criteria Need Updating?
Evaluate your call criteria to ensure it is helping your reservations and front desk agents capture more bookings from today’s real-world callers