Reviews

From post-stay surveys to online reviews, the voice of your guest has never been more accessible. But are you using it to drive your revenue strategy?

In the competitive hotel metasearch landscape, reviews and ratings are more than just numbers, they are powerful tools that influence your online visibility

Hotels rely on OTAs like Booking.com, Agoda, and Expedia to stay visible and fill rooms. But while these platforms drive bookings, they can also cause unintended revenue loss – not […]

In reality, even stellar experiences often go unmentioned. So, how can hotels consistently earn more 5 star reviews on Tripadvisor and Google?

The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences

Guest satisfaction is not just about making guests happy. It drives revenue, builds your reputation, and keeps guests coming back

Don’t simply hope for guest reviews based on goodwill alone. A proactive approach, offering a gentle nudge, is often necessary to encourage reviews

Let’s explore why review insights for hotels matter, how to optimize your Booking.com presence and key tips for feedback management

While positive reviews can drive business, a single bad review can cause serious damage. But how much does a bad review really cost?

Google heavily incorporates reviews in its local search algorithms, meaning higher ratings significantly boost your hotel visibility and improve ranking