Reviews

The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences

Guest satisfaction is not just about making guests happy. It drives revenue, builds your reputation, and keeps guests coming back

Don’t simply hope for guest reviews based on goodwill alone. A proactive approach, offering a gentle nudge, is often necessary to encourage reviews

Let’s explore why review insights for hotels matter, how to optimize your Booking.com presence and key tips for feedback management

While positive reviews can drive business, a single bad review can cause serious damage. But how much does a bad review really cost?

Google heavily incorporates reviews in its local search algorithms, meaning higher ratings significantly boost your hotel visibility and improve ranking

We break down how to evaluate guest ratings, make service improvements and more so you can turn feedback into your hotel’s biggest advantage

Does charging more lead to harsher guest reviews? Is there a ‘tipping point’? A rate threshold beyond which guest satisfaction might dip

Guest reviews offer more than just a revenue benefit, they are also a real-time audit of your property operations, providing valuable insights into:

By focusing on recent and relevant reviews, and maintaining a strong presence on key platforms, you can turn your online reputation into a powerful asset