revenue

This article offers a guide to revenue management analysis to give you ideas on improving your hotel’s profitability

As challenging as it may sound, there are several tactics that you can implement to bolster your off-season marketing strategy

It’s the perfect opportunity to look back and reflect on some of the trends that have shaped the hotel industry, and hotel revenue management in particular

So, how exactly can you increase your ADR to realise remarkable returns? To that end, we have compiled a few tips to help you improve your hotel rate

The General Manager who puts more effort into the commercial work in the hotel will likely steal market share from the competition

Strong leisure travel with many high impact events are fuelling a high RevPAR in those destinations, where typical business destinations are yet to recover

Within 2.6 seconds, visitors get a first impression of your website and decide whether to stay or look around at the competitors

Go through the following six points to see how you may be leaving revenue on the table and how you can easily turn things around

Let’s look at the customer acquisition cost that is now estimated to be between 15% and 25% of room revenue. The actual amount unknown for most hotels

Preparing upstream and leveraging marketing technology on your hotel’s website is key to increasing direct channel conversions