revenue
Elevate Hotel Ancillary Revenue with These 5 Proven Strategies
In an era where travelers increasingly seek to personalize their experiences, hotels have a great opportunity to capitalize on ancillary revenue offerings
Elevating Your Hotel Prospecting with Strategic Email Communication
Implementing these strategies can enhance hotel prospecting efforts and forge meaningful connections with clients through strategic email communication
How Metasearch Marketing Can Help Your Hotel
If you’re not owning your space in metasearch, you’re giving guaranteed bookings right to the OTAs, costing you money and future revenue
CRM for Hotels: 6 Benefits to Unlock Group Sales Success
A CRM system can actually help you improve client communication through faster response times, organized inquiries and messages, and customizable templates
3 Common Benchmarking Mistakes in Hotel Revenue Management
Benchmarking is not a one-time exercise but a continuous process that requires patience and a broad view of your market
Want to Skyrocket Weekday Hotel Bookings?
With a dash of innovation and a sprinkle of savvy strategy, hotels can turn the tide and transform weekdays into a vibrant canvas of bustling bookings
The Legacy RMS Needs to Evolve. Here’s What it Should Look Like
Your legacy RMS may have served you well in the past, but the old systems aren’t sophisticated enough to keep your hotel competitive
The Ever Evolving Roles and Marketing and Revenue Management
The benefits of integrating revenue management and marketing are clear, but it requires a cultural shift and investments in human capital and technology
The Value of Structured Guest Data in Enhancing Hotel Operations
Structured guest data is key to enhance marketing strategies, improve operational efficiencies, elevate guest experiences and ultimately increase revenue
No One Has the Right Incentive to Drive Direct Bookings
Incentive structures prioritize short-term financial metrics like RevPAR and RGI, which leads to the neglect of the long-term benefits of direct bookings