Master the Aspect of the Look-To-Book Ratio for Your Hotel

The look-to-book ratio gives a reality check of your website’s quality and tells you if it is effective enough to make good sales

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Increase Revenue and Loyalty By Offering Guests a Value Exchange

Why should guests give up their personal data? What new experiences and services can guests expect in exchange for their data and loyalty

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Top Hotel Distribution Channels Bringing Highest Booking Revenue in 2022

Hoteliers across the board are leveraging both traditional and new channels for a more holistic and dynamic distribution, guest booking and revenue strategy

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4 Ways to Increase GDS Visibility in 2023

If a travel agent is looking to book a hotel in the GDS and your hotel is not there, they will not go to a different website to look for your hotel

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Understanding Your Best Hotel Distribution Channels is Key for Profit

The right distribution mix for your hotel will depend on who is your target audience, what other hotels in your comp set are doing, and your overall budget

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man being attracted by a carrot in much the same way hotels should use the january annual sales period to drive the selling of hotel rooms

Are you Going to Miss The Best Time To Sell Hotel Rooms in 2023?

There are times when a hotel has the opportunity to present themselves as the remedy to travelers’ post-holiday blues; the Annual Sale is that opportunity

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beachside telescope reflecting need for hotels while forecasting forward to utilise future demand data

How Demand Forecasting Helps Increase Revenue and Develop Marketing Strategy?

Accurately forecasting future demand for hotel rooms can help hotels increase revenue in several ways. Here are the most important ones:

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coins being stacked up to reflect how a revenue management approach to hotel costs and quality is so important

The Revenue Management Approach To Hotel Costs And Quality

This article offers a guide to revenue management analysis to give you ideas on improving your hotel’s profitability

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How can Hotels Promote Sales During the Off-Season?

As challenging as it may sound, there are several tactics that you can implement to bolster your off-season marketing strategy

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Key Takeaways From 2022 for Hotel Revenue Managers

It’s the perfect opportunity to look back and reflect on some of the trends that have shaped the hotel industry, and hotel revenue management in particular

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