revenue

Maximize Profitability: Understand Your Hotel Distribution Channels

We break down the distribution channel strategies to help you drive revenue and stay competitive, while simultaneously focusing on long-term profitability

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mind the gap reflecting how hotel digital marketing can bridge the gaps in a hotel commercial strategy

Hotel Digital Marketing Can Bridge Gaps in Commercial Strategy

Hotel digital marketing must transcend silos and focus on aligning efforts with sales and revenue teams to ensure the property stands out

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hand on computer mouse overlayed with a dollar image reflecting the hidden costs of paid ads and why hotels see a poor return on ad spend

Hidden Costs of Paid Ads: Why Hotels Often See a Poor Return

We’re going to uncover the hidden costs behind paid ads for hotels and explain why your return on ad spend (ROAS) may be underwhelming

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green apple and red apple being compared in the same way hotels compare themselves to others but this could lead to comparisonitis

Beat “Comparisonitis” as a Revenue Leader

We love talking about how we’re different, but when it comes to setting prices, many revenue teams still fall into a trap I call Comparisonitis

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Automated Upselling Improves Guest Experience and Revenue

Autopilot upselling represents an evolution in hospitality that supports both enhanced guest experiences and increased revenue and profit potential

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left brain and right brain coming together reflecting impact of emotional intelligence in revenue management to drive profitability

How Emotional Intelligence in RM Drives Profitability

We look at how mastering Emotional Intelligence in the realm of Revenue Management is your hidden arsenal for increasing profit margins

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hotel room categories are key along with descriptions photos and pricing that sells

Room Categories: Descriptions, Photos, and Pricing That Sell

Managing room categories is one of the most challenging aspects of hotel revenue management. It’s especially important for small independent properties

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sign post saying fact or myth reflecting need to debunk the fact that raising prices in high demand is not exploitation but smart revenue management

Why Raising Prices in High-Demand Periods Isn’t Exploitation

By understanding and implementing demand based prices, you can create a business model that meets market needs and enhances guest satisfaction

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The Hotelier’s Guide to Experiential Gifting

For hoteliers looking to boost their brands, the experiential gifting trend presents an excellent opportunity to fill more rooms

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Holiday Restaurant Revenue: Insights to Drive Event Bookings

With strategic planning, hotel restaurants can unlock the full revenue potential of holiday events and private dining

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