revenue

Global Revenue Forum 2025 will explore whether the hospitality industry is optimally positioned to capitalise on profit opportunities emerging

Customer effort is a metric used in hotels to measure guest satisfaction. It is all about how easy it is to stay in your hotel, from booking to post-stay

Evaluating value of a group lead more broadly than just booked bedrooms and events enables you to improve pricing decisions, occupancy, and the bottom line

On the upside, strategic overbooking can lead to higher occupancy and increased profitability. On the downside, there is always the risk of overshooting

This New York Venue experienced a measurable boost in web traffic, inbound leads and conversions, demonstrating power of an integrated marketing campaign

With operational benchmarking tools, you’re not just comparing – you’re leading. Utilising profit intelligence can redefine what success looks like

One effective strategy is through upselling premium services. But what does it mean to upsell and how can it be implemented effectively

You’ll never set the pace if your only goal is to match the market. To lead, you need to learn from benchmarking insights, not become like everyone else

Improving your hotel website conversion rate requires a strategic approach that combines design, functionality, and marketing tactics

We explain how to use forecasting insights to optimize pricing and inventory, improve operational planning and exceed budget targets