revenue

The trick isn’t choosing one over the other, it is knowing how to balance all three. When comparing OTAs, direct bookings, and GDS, the difference is clear

In recent years, you’ve probably heard it again and again in the hospitality world: “The market changes too fast – it’s impossible to predict demand.” NB: This is an article […]

When done correctly, hotel upselling is not about pressuring guests to spend more, it’s about matching them with experiences they’ll value most

Replace them with a simple operating system for revenue performance: one strategy, two distinct roles and a guest-first operating model

By engaging directly with guests at the opportune time, hotels can customize services more effectively, leading to deeper guest satisfaction

Independent hotels can still master revenue management by focusing on strategy, prioritizing the right metrics and stream workflows

As guest demand becomes more dynamic and market conditions shift by the hour, hotel revenue managers are rethinking their approach to pricing

Cutting ads in low season to “save budget” often leads to even lower bookings, forcing hotels to rely on OTAs with high commission fees

This Halloween, don’t let potential guests vanish from your website, instead enchant them with personalized experiences that boo-st bookings

Dynamic Budgeting is to see beyond the false clarity of commission thresholds, to embrace investment as strategy, and to reclaim the guest