pricing

You could offer enticing, direct booking only perks – like free parking, welcome drinks, early check-in, or even exclusive rate discounts

The revenue from short stays can range from 60% to 70% of the night price, creating a compelling financial incentive for hotel operators

Selling out too quickly on peak night will cost you more revenue from the empty shoulders than selling a group rate that is too low

Many hotels default to price competition because their offering is undifferentiated. When everything looks the same, what else is there than price

The drip pricing law goes into effect today and any guest browsing your booking engine from the U.S. must see the total price upfront

Of course, not every scenario will be the same. However, without real-time price optimization, you could be leaving revenue on the table

Slashing rates across the board just because your bookings pickup is soft is like noticing one tire is low and deflating the other three to even it out

More than half of property owners surveyed are still relying on manual pricing. It is no wonder the fear of losing bookings is the top challenge they face

To enforce compliance and maintain user trust, key metasearch players are rolling out changes aligned with the FTC’s directive

Hospitality may see radical sweeping changes with respect to rate parity with some countries already banning OTAs from using rate parity agreements