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How to Maximize the Impact of Google’s Free Booking Links

If you’re not participating in metasearch yet, free booking links are a fantastic opportunity to get connected and start driving some extra traffic

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Helpful Tips to Prepare Your Hotel For Reopening

As you plan for reopening, you want the entire booking process to run smoothly for your guests as they embark on their next getaway bookings

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How to Respond to Guest Reviews: Avoiding Common Pitfalls

As more and more travelers pack up and plan trips, hotels will see a proportional rise in guest reviews. NB: This is an article from Travel Media Group This can […]

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The Importance of Rate Parity for Hotel Websites

If your hotel is in rate parity, and guests are not able to book a lower rate, then there are no price incentives to drive them to an outside channel

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video thmbnail image for interview ith pablo delgado ceo of mirai talking about the new google free booking links for hotels

Google Free Booking Links – Less Theory, The Hotel Results Are In !!

It is important to understand Free Booking Links are only present in My Business (travel) hotel site and not in other popular Google Hotel Ads placements

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7 Hotel Email Marketing Strategies for More Clicks

To realise the best ROI for your hotel email marketing efforts, focus on the quality of your email subscribers, rather than the quantity

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Google Hotel Ads: What Google’s All Options Feature Mean for Your Hotel?

The Google Hotel Ads product has been revamped to now include two channel listing sections; Paid Ads and a section Google is calling All Options. NB: This is an article from […]

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Haphazard Efforts at Omnichannel Can Destroy Value – Here’s What To Do

The most successful businesses let their strategic ambition and aspirational customer experience determine what omnichannel strategy to pursue

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Giving Your Content Marketing a Refresh

There’s no better time to revisit your content marketing efforts and ensure you’re getting the best out of your website, blog and social media channels

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Which Guest Feedback Tool Is Right for Your Hotel?

The goal of guest feedback is to understand how to refine your guest experience and understand the needs of future travelers hoping to visit your property

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