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6 Tips to Maximize Your Hotel Facebook and Instagram Posts
What better way to let potential guests know that you’re serious about creating memories for your guests than to share posts about it?
How To Segment Your Hotel Mailing Lists
As customers have their inboxes flooded with messages, offers, and advertisements, how do you ensure your emails stand out? The answer is to segment
Is It Time For Hoteliers To Start Taking TikTok Seriously
For hoteliers who can commit to creating authentic content for TikTok, the opportunity to create a presence on this platform should not be missed
How to Add Restaurant ‘Book Now’ Button On Instagram (Hidden Feature)
One Instagram feature many restaurant operators still aren’t aware of is the ability to add a reservation link within a restaurant’s Instagram profile
4 Ways to Make Your Hotel a Family Favorite
None of your family friendly perks and initiatives will do much for attracting guests if you don’t get the word out by amping up your hotel digital presence
Marketing Your Hotel Event Spaces – Socials, Reviews and Website
Now that the industry is seeing the slow return of business and recreational conferences, the time to market your event spaces is now

DACH Hotel Direct Channel Trends in 2021
To help hotels understand the current direct channel scene, we have prepared a direct channel analysis for the DACH region, comparing hotel performance
Strategic Segmentation of Hotel Guest Personas
When creating guest persona segmentation, remember to make a start with at least a few and keep adding or modifying, as and when you identify more
Google Hotel Ads: 3 Tips to Help Increase Your Revenue
By winning back clicks that would potentially go to OTAs, Google Hotel Ads helps build that sense of loyalty you need to create between you and your guest
How to Keep Your Hotel Website Fresh This Autumn
Connecting dots between everything – your website, your metasearch, your socials, your email marketing – will mean less customers will fall through the gap