online
Booking.com extends reach of app rivalling Google’s Trips
Like London buses you wait for news updates about mobile personalised in-destination apps and then two come along at once. Booking.com Experiences extension to cover London came this week on […]
From Looking to Booking: Digital Marketing Tips
By now you’ve probably heard it enough to know that in today’s digital age every hotelier must have an online presence in order to effectively reach current and potential guests. Particularly […]
How to Write a CTA That Converts: Hotel Edition
NB: This is an article from Sojern The Call to Action (or CTA) is quite possibly the most important component of your hotel website or landing page—encouraging a potential […]
Jumpstart Your Hotel’s Direct Bookings through Social Media
As social media continues to grow and evolve, more and more businesses are increasing their social media marketing efforts, and this trend shows no signs of slowing down. By 2017, […]
Travel marketing is more frustrating than ever
Digital marketing is a great way to burn lots of cash, now more so than ever. It used to be that SEO and Adwords were the only game in town. […]
Creative Ways Hotels Are Generating Ancillary Revenue
NB: This is an article from Leonardo In a recent article, we introduced you to the idea of starting to think beyond selling hotel rooms and uncover ways to generate […]
How to Make Your Hotel Website Easy to Find on Google
NB: This is an excerpt for Revinate‘s eBook, A Hotelier’s Guide to Google SEO Most hoteliers we talk to are well aware of the importance of their website’s ranking on […]
Website Design: Where to Place Your Book Now Button
Much research has been done into how people read webpages. There is, in fact, a science to it; a certain pattern our eyes follow when we visit a website. Understanding […]
10 Top Tips for Improving Your TripAdvisor Ranking
NB: This is an article from ReviewPro Out of the hundreds of hoteliers in attendance on our TripAdvisor webinar last year, a total of 87% said that TripAdvisor is either […]
5 Useful Tips For Your Email Marketing
I was recently invited to deliver two workshop sessions at NTA’s annual Contact event, which was being held for the very first time in my hometown of Québec City. How […]