mobile
Why travel hasn’t solved its mobile problem
It seems as if every year since 2010 has been proclaimed as the “year of mobile” for brands across the spectrum. But this year, more than ever, having a mobile […]
The pros and cons of texting your guests
We live in a world where almost every person owns a mobile phone and instant messaging has become a communication priority, and where an email can look to grab between […]
Eight key takeaways to stay relevant in modern age of hospitality
The second WIT Hospitality conference took place on March 28 at Hotel ICON last week. The Silverbox Ballroom teemed with industry characters ranging from C-class executives to fresh-faced students only […]
The Necessity of a Mobile Booking Strategy
Facebook launched its City Guides feature last month, giving even more credibility to the idea that mobile devices’ importance to hotel distribution will only grow. Facebook’s new offering in particular […]
Hoteliers: “Being bookable and visible online is No. 1 business focus”
A report by the global hotel industry’s leading cloud platform, SiteMinder, has found that the ability to grow direct bookings and online presence is the top business focus for hotels […]
How Fairmont drove 20% More Revenue with Facebook’s Dynamic Ads
With a portfolio of iconic properties, including New York’s The Plaza, The Savoy in London, and the Banff Springs in Alberta, Fairmont has cultivated a reputation for excellence. And while […]
Facebook’s Head of Travel on Hotels Going Mobile
If hotels aren’t paying enough attention to mobile right now, they’re missing out. That’s the primary message Facebook Head of Travel, Christine Warner, has for hotel brands. Warner recently […]
Make your hotel website mobile friendly or it won’t rank in search
For two years now, Google has been using the mobile-friendliness of a website as a method for deciding how web pages should rank in their search engine. Pages that were […]
Lessons from Snapchat – three travel and hospitality brands getting it right
With every new platform comes the inevitable sighs from overworked digital marketers. “Not another one” becomes the common refrain. There are generally two camps when it comes to new channels […]
Will a pop-up on my mobile website impact Google rankings?
Announced in August last year and live as of January 10th 2017, the move has prompted understandable concern from companies whose business relies on an attractive – and highly visible […]