marketing

Social Media Marketing: Cheat Sheet for Hotels

To establish a successful and thorough social media marketing strategy, here are three social media marketing tips for you:

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Google Simplifies HowTo, QAPage and SpecialAnnouncement Schema

A few days back search engine giant Google said that they were removing 12 structured data fields from the help document of key schema

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How To Get Started With Google Hotel Ads (GHA)

Google Hotel Ads is just part of an entire ecosystem that Google has become, through which potential travellers can plan and execute their travel bookings

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Extraordinary Hotel Experiences to Attract Guests in the Wake of Covid

As people yearn to travel but may not be ready for long haul, it’s more important than ever to target your local market and entice guests out of their homes

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8 Reasons to Adopt WhatsApp in Your Hotel Strategy

If you’re still unsure about whether or not to adopt WhatsApp in your communication and sales strategy, we’ve listed 8 reasons in this article

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Using Social Media to Boost SEO for Hotels

When done correctly, social media can be a powerful tool to boost your hotel’s SEO power. NB: This is an article from Travel Media Group With better SEO, your hotel’s […]

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How Hotel Online Reputation Management Influences Customer Retention

Handling reviews and online reputation manually across hundreds of sites is no doubt a challenging task, but your online reputation has a commercial value

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Value of Getting Personalization Right, or Wrong, is Multiplying

Personalization is not only a crucial capability, it’s one that punches above its weight, whether the company is a digital native or brick-and-mortar player

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9 Tips For Creating Great Hotel Website Content

By selling your hotel as an experience through content, you’re much more likely to succeed in relation to engagement and conversion

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Customer Retention: How to Keep Your Hotel Guests Coming Back

Attracting previous guests should be given the same amount (if not more) attention than acquiring new guests since the cost of doing so is less

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