marketing

As we think about hotel distribution and marketing priorities, integrating AI is not only urgent but no longer an option

When hotels manage digital marketing in silos, they fall into familiar traps. Each mistake chips away at profitability and most can be avoided

Lack of enterprise visibility isn’t just about inconsistent guest experiences. Without it, every blind spot becomes a revenue leak

Strategic hotel lead nurturing closes the gap between interest and revenue, transforming casual inquiries into committed stays

More hotels are turning to personalized marketing and exclusive family offers to capture attention and drive direct bookings

Most of the paid advertising “horror stories” are myths and believing them could cost your hotel tens of thousands in lost revenue every year

For hotels, this is the perfect moment to shine. Here is how to make social media your most powerful marketing channel this peak season

Rigid booking policies are no longer viable in a competitive hospitality market. Flexibility is not a feature, it’s the new price of entry

Hotels must design a journey where the moment a guest feels captivated by a story, they can instantly act. Every interaction should feel intuitive

On November 3rd, Google will roll out significant updates to its Meta Price Accuracy Policy. We outline what it means for the metasearch auction