loyalty

A high level of guest engagement can build strong relationships, fostering loyalty and encouraging them to choose your hotel for future stays

Your email marketing should have information that’s helpful, engaging, and relevant to your subscribers. Prioritising quality over quantity to build loyalty

With these small but impactful gestures, you can elevate guest experiences and cultivate a loyal base of satisfied customers

Why would you expect your discount-based loyalty program to increase your ADR? It’s counter intuitive and mathematically impossible

Over the years, the fees hotel owners pay to franchise companies have typically grown at a pace greater than the rise in hotel rooms revenue. NB: This is an article […]

Hotel loyalty points programs provide an easy opportunity for an independent property to establish loyal customers

Customer retention is the secret to healthy growth and profitability – it’s also how you turn guests into brand ambassadors

A hotel’s reputation has major influence on revenue through effects on price perception of guests, as a customer loyalty measure, and a marketing factor

In this article, we will use insights from our survey to identify ways hoteliers can make a positive impact in easing traveler budget concerns

Catering to the needs of different types of hotel guests is crucial for enhancing the guest experience and driving growth in your hotel business