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loyalty

lady working in a hotel possibly on a bleisure trip or workation

Bleisure Trips & Workations: Hotel Positioning for Hybrid Travel Trends

Once you understand the mindset that drives hybrid travel experiences, the key is determining how to entice these guests to your hotel

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Instant Gratification and AI-Driven Engagement Redefining Guest Loyalty

This scenario illustrates the difference between a traditional, points-based loyalty system and a rewards-based, instant gratification model

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Google 2022 Predictions: International Travel, Bigger Budgets and Loyalty

There are lots of positive signs in this data. It’s clear travel restrictions and infections remain a problem, but we know demand for hotels is there

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image of a staycation which can be a revenue generator for hotels

Five Easy Tips to Drive Revenue With Local Staycationers

With Covid variant surges still impacting international travel, hotels and resorts need to get creative and think local to keep generating revenue

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Hotels Can Do Better than Points Based Loyalty Programs

The points based system is outdated, expensive to run and a lazy attempt to build loyalty. It is up to hotels to figure out how to use data to reward

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Hotel Post-Stay Email Essentials

Post-stay email is important because it drives repeat bookings, builds loyalty, boosts advocacy, develops customer retention and maintains relevance

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bright light bulb with a meeting of revenue management professionals possibly considering whether to stick with static pricing or adopt dynamic pricing

What Revenue Managers Need to Know in The Year Ahead

As 2022 signals continued uneven demand, teams must align on one shared objective: optimize revenue and profit across the whole operation

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What Hoteliers Need To Know For The 2021 Festive Season

Hoteliers have an opportunity to tap into this increased digital holiday shopping. The holiday festive season focus is multifaceted for hoteliers

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Customer Retention: How to Keep Your Hotel Guests Coming Back

Attracting previous guests should be given the same amount (if not more) attention than acquiring new guests since the cost of doing so is less

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How To Encourage Repeat Bookings With Hotel Loyalty Programs

78% of people prefer immediate benefits, rather than accumulating loyalty points. Another 20% don’t join loyalty programs because rewards don’t appeal

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