Hotels
Digital marketers deal with shifting landscape
It wasn’t easy for hotel digital marketers in 2015 ………. and it’s not likely to get much easier in 2016!! With issues such as the growing power of online travel […]
Improve Revenues by Engaging Travelers on the Right Channels
Marketing, as we know it, has been rapidly evolving over the past number of years, and 2015 has been a year of significant change. The role of marketing has […]
Room Rates are Primary Driver of Growth
As hoteliers round out 2015 and head into the New Year, properties in major North American markets are experiencing steady increases in bookings, with 21 of the top 25 markets […]
Balance Shifting from OTAs to Hotel Companies?
NB: This is an article by Patrick Bosworth, CEO and a co-founder of Duetto I read, with great interest, recent headlines declaring negotiation wins for Hilton Worldwide over online travel […]
US hotel RevPAR up in November 2015
The US hotel industry reported positive results in the three key performance metrics during November 2015, according to data from STR, Inc. In year-over-year results, the U.S. hotel industry’s […]
Hospitality industry lacks data driven marketing skills
Almost a third (32%) of travel and hospitality industry marketers rate data science as the skill they most lack, with programmatic coming in a close second at 28%. This […]
Four reasons why revenue management systems are failing
NB: This is a viewpoint by Rich Maradik, founder of nSight for Travel. The leading hotel revenue management systems (RMSs) essentially use a hotel’s own past data to predict […]
Lessons hoteliers can learn from Airbnb
NB This is a viewpoint by Michael McCartan, managing director EMEA for Duetto. Travellers have more choice and better rate transparency than ever when it comes to accommodation – […]
Room Assignment: Unlocking the Mystery…..!!
NB: This is a featured article by Pierre Boettner, founder and CEO, hospitalityPulse The relationship between room assignment and hotel operations is multi-pronged, complex, and in many respects a “black […]
Airbnb policy to release anonymized data
Airbnb’s release of anonymized data about people who use its site to rent their property ‘will give New York City the necessary information to craft needed regulations and to enforce them’ while […]
