Hotels
Expedia’s view: Publicly available loyalty rates may be bad
NB: This is a viewpoint by Melissa Maher, senior vice president of the Global Partner Group, at Expedia. One of the questions that raised a great deal of discussion was […]
Hotel Websites Optimised for Mobile Will Rank Better
NB: This is an article from Leonardo Google updates its algorithms 500-600 times a year but rarely gives the public notice on what’s changing. But this time they did, which […]
Better together and the shifting digital landscape
A Marriott-Starwood marriage will bring changes but digital holds promise even if brands like Facebook now want you to pay for products like Dynamic Ads ‘Better together’ – the slogan […]
RMS Must-Have: Elasticity & Competitor Rate Considerations
NB: This is an article from IDeaS Worried the hotel down the road is attracting more guests than you are? Contemplating dropping your rates to combat a dreaded seasonal lull? […]
Lowest Available Hotel Rates: A Friend or Foe?
Owing to increased Internet penetration and the booming sharing economy, which has an impact on the lodging sector, the online travel market in Asia-Pacific has grown in recent years. Technology […]
Hotels and the dirty battle with OTAs
From point-of-sale shenanigans to wholesaler tactics and the rise of club rates, hotels of all shapes and sizes are fighting back and it’s not over yet. The battle for direct […]
RevPAR fall suggests hotel market has reached plateau
The UK’s hotel market saw its first decline in average RevPAR (rooms revenue per available room) in four years during the first three months of 2016 adding further fuel to the suggestion that […]
Turning the Luxury Hotel Experience into Online Bookings
NB: This is an article by Jennifer Alberts, Account Supervisor at HeBS Digital Though the economy travel landscape continues to change, luxury hotels are as prosperous and popular as ever. […]
Five ways revenue management analytics impress your owner
NB: This is a viewpoint by Brian Douty, chief financial officer at IDeaS. As the chief financial officer of a revenue technology company, bottom line financial performance always remains […]
The Proper Use of RevPAG (Revenue Per Available Guest)
Any specialty, and hospitality is no exclusion, comes with its own set of technical jargon and acronyms. We hoteliers are bombarded daily with ADR and Revenue Per Available Room (RevPAR) […]
