Hotels

None of the main metasearch sites or metasearch engines, among which we include Trivago, TripAdvisor, Google and Kayak have fully convinced hotels, especially independent ones, to “connect” their direct sales. […]

Rate disparity, if left unchecked, can seriously impact your hotel’s bottom line. Hotels often find themselves with lower rates on OTAs and other third party channels than they do on […]

Reducing your OTA commissions; is it worth it? As Dennis Schaal recently reported in “The Definitive Oral History of Online Travel”, it’s been more than 25 years since the birth […]

NB: This is an article from Tambourine You’re precise with your numbers. You’re diligent and know where every cent of your hotel marketing budget is spent. Your owners and hotel […]

NB: This is an article by Rebecca Pokora of TrustYou In today’s world, travelers suffer from information overload and too many choices.  Online travel agencies are popular not only for […]

Hotels around the world are in hot pursuit of efficient revenue management methods that not only price their properties successfully, but also help manage their room availability, accept their most […]

HOTREC, the European trade association of hotels, restaurants and cafes, unveils the results of its second hotel distribution study, based on responses from over 2000 hoteliers. The results show an […]

Hotels should consider developing customer loyalty programmes that balance economic and social rewards to establish “sustainable relationships” with their customers, according to Dr Jin-Soo Lee, Dr Nelson Tsang and Dr […]

Revenue management for hotels has transformed over the past four decades, though some of its tried and true principles remain in place. What does the practice of modern revenue management […]

The fifth annual Chinese International Travel Monitor released by Hotels.com™, has revealed ninety two percent of Chinese travelers plan to increase or maintain spending and one-third of them plan to […]