Hotels
Social Media: Predictions in hospitality customer care
NB: This is an article by DJ Vallauri , Founder and President of Lodging Interactive Can you remember the days when your hotel’s social media marketing was so simple, when […]
Mobile: Enterprise adoption is travels opportunity
“We’ve got to move at the speed of mobile.” “Mobile app release cycles are like dog years.” “Mobile is the key to transforming our business.” We’ve all heard statements […]
Hospitality: Increasing Direct Website Conversions!
NB: This is an article by Scott Yankton, President of Scott Yankton Consulting For the past 20 years I’ve been helping executives/businesses with their most challenging corporate initiatives. When I […]
3 Types of Keywords That Help Guests Find You Faster
NB: This is an article by Carolyn Murphy, Marketing Specialist with Revinate We’ve written a couple of times on the importance of a holistic search engine optimization (SEO) strategyand […]
4 Ways to Get More Direct Bookings from Google
NB: This is an article from NetAffinity We need to talk about search engine optimisation, or SEO. It’s an area that can seem pretty murky compared to, say, running […]
Direct booking challenge grows as hotels lure business travelers
NB: This is an article by Tim MacDonald of Concur As companies worldwide grapple with the rise of direct booking, suppliers are accelerating this industry shift by bringing strong […]
Sharing Economy is in Asia to stay, but now what?
THE rapid growth of services like Uber and Airbnb over the last decade make it clear that the “sharing economy” is not a passing trend. These businesses are causing […]
Data: The 3 Biggest Challenges for Hotels
NB: This is an article from ALICE Too little of it…or too much. That’s the data paradox. In certain instances, like trying to understand employee productivity, there’s little data […]
Hotels and OTAs race to revamp loyalty programs
Loyalty programs had been a somewhat neglected weapon in the marketing arsenals of both hotels and online travel agencies until recent months. Major hotel chains have been adjusting their […]
Supercharge Your Website and Watch Your Revenue Grow
NB: This is an article from Leonardo Remember the days when the only option for your hotel guests was to either phone your hotel directly or book through a […]