Hotels
How Fit Is Your Revenue Management Strategy?
As odd as it may sound, healthy weight management and healthy revenue management share many similarities. They both produce spectacular results when a proven strategy is followed with dedication. And […]
What can hoteliers do to reduce website reservation abandonments?
NB: This is an article from HeBSdigital While hoteliers invest time and money into digital marketing campaigns to drive traffic to the hotel website, a staggering 98% and more of […]
Winning the Hotel Booking: Digital Marketing Summit Recap
In this article, we recap the third presentation from our Digital Marketing Summit for Hoteliers, “Winning the Hotel Booking.” The Booking phase is perhaps the most important phase of the […]
Hotel Internet Marketing Plan & Online Strategies (Part 2)
SINCERE APOLOGIES!! Nobody likes turning up to a link and finding what they expected is no longer there. Since originally publishing the article we have been contacted by the author […]
Independent Hotel Strategies – Drive Direct Sales
SINCERE APOLOGIES!! Nobody likes turning up to a link and finding what they expected is no longer there. Since originally publishing the article we have been contacted by the […]
Marketing Strategies for a Competitive Advantage in 2017
According to Geoffrey Moore in his book Living on the Fault Line: Managing for Shareholder Value in the Age of the Internet, stock price is a measure of future potential […]
How influencers and advocates could be the new marketing trick or treat
It’s Halloween today and soon it will be Christmas. In the search for fresh new ideas maybe it’s time to turn to the rising stars of digital marketing – influencers […]
5 things about your hotel’s website that will scare guests away
October is always full of fright, and you might be incorporating ghosts, ghouls and goblins into your hotel decor this month. And while you can certainly spook things up at […]
Can marketing automation raise your online review scores?
NB: This is an article from Ryan Solutions I think you’d be hard pressed to find a hospitality brand that doesn’t want to see their online review score jump a […]
Beyond the true Competitive set, how many does your hotel have?
A competitive set might be the most important tool hotel operators have at their disposal, that shows where your hotel stand against your competition on a daily/weekly and monthly basis. […]
