Hotels

The only consistent aspect in the way people plan travel is that it’s constantly changing. Each decade brings new ways for customers to connect with the hospitality experience because of […]

  If hotels aren’t paying enough attention to mobile right now, they’re missing out. That’s the primary message Facebook Head of Travel, Christine Warner, has for hotel brands. Warner recently […]

  Every compelling story – a thrilling book, a coworker’s wild weekend recount, an upcoming blockbuster movie – contains some very familiar elements. Commonly referred to as the five w’s […]

Increasing traffic and increasing bookings is one of the biggest aims for any hotel, but in the United States, it’s becoming a real problem. America may be facing many challenges […]

If there’s one subject that divides hoteliers, it’s TripAdvisor — don’t worry, though, that’s not what this column is about. Well, not mainly. Instead, I want to talk a little […]

When one of the first eye-tracking studies on Google search engine results pages (SERPs) came out in 2005, researchers from Mediative discovered that there was a distinct pattern to the way […]

Every day your hotel sales, reservations and front desk colleagues are fielding questions from both prospects and guests regarding why it is that the rates are so much higher during […]

Big data has been a starting player on the strategic revenue roster for years. In fact, years before big data exploded into something like a phenomenon, hotels were increasingly incorporating […]

The continued growth of Airbnb and other short-term vacation rental suppliers continues to be a hot topic for hotels. Among the questions that hoteliers are asking are: How should a […]

What’s good for the goose is good for the online travel agencies, too. Commenting on major hotel chains offering exclusive loyalty rates to their members in an effort to undercut […]