Hotels

You’ve Heard of Metasearch But Can You Explain It?

As metasearch continues to accelerate now is the time for hoteliers to invest in understanding the operation and benefits metasearch offers

Read more

Understand the Fundamentals of Hotel Benchmarking

It is fantastic to have access to various types of hotel benchmarking metrics. But we must understand that not every piece of information is important

Read more

Will High Tech Evolution Always Conflict with High Touch Hospitality?

Is the hotel experience a zero-sum trade off between technology enabled operating efficiency and the humanity driven essence of true hospitality?

Read more

ligula hospitality group choose atomize automated pricing solution

Automated Pricing: Implemented and Deployed in 38 Hotels in 5 Weeks

A combination of growing demand and automated pricing adjustments, in real time, provided Atomize with the perfect conditions to deliver impressive results

Read more

How to Build a Great Hotel Website & Improve Conversions

A good hotel website will have several key functions that lead to conversions, customer satisfaction, and brand loyalty. We outline the main objectives:

Read more

letters spelling out the word pricing

5 Hotel Pricing Strategy Mistakes to Avoid

There are different pricing strategies hotels can apply to respond to market needs. But there are a few strategies hotels should avoid. Here are the top 5:

Read more

Portugal Winter Hotel Bookings Surpass 2019 Levels

Winter hotel bookings in Portugal have surpassed 2019 numbers for the first time since the start of the pandemic

Read more

seaside destination reflecting how sundays can be fundays and hotels need to develop creative strategies to drive Sunday stays

Turn Sundays Into Fundays: 5 Creative Strategies to Drive Sunday Stays

We wanted to give you 5 inspiring ideas to market your Sunday night stays and boost direct reservations while helping guests deal with the Sunday scaries

Read more

sheep following each other reflecting nature and the positive impact of green sustainability ugc to drive bookings

Don’t Be a Sheep: 5 Reasons Not to Follow Hotel Competitor Pricing

I have heard so many iterations of hotels justifying why they follow competitors pricing strategies. I have never fully understood or agreed with them

Read more

No Vacancies: When Do You Sell Out Your Hotel?

During high demand periods, staff working extra hours are paid higher rates for those hours, which doesn’t impact hotel profits as much as you think

Read more