Hotels

5 Tips to Drive Direct Bookings

Let’s focus on how to drive direct bookings, the challenges with winning them, strategies to get them, and ways to truly measure their value

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Using Social Media to Reach Niche Travelers

Think about how your hotel fits into different types of niches. Using social media to market your hotel is the most effective way to reach niche travelers

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Hoteliers, It’s Time to Prepare For The Summer Season

Try to have summer season campaigns set up no later than the w/c April 18th. Any later and you’ll miss the initial surge in domestic staycation searches

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U.S. Hotels Post Highest Weekly Occupancy Since Summer 2021

Boosted by Spring Break and NCAA March Madness, one-fifth of the 166 U.S. markets reported their highest occupancy of the past 32 weeks

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Hotel Website: Tips and Tricks to Write Content

Are you clueless about your hotel website content? Creating unique and engaging website content can be tough for any hotelier, and often feels overwhelming

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Hotel Distribution Jungle: New Distribution Models, NFT & Metaverse

Besides the traditional OTAs, there are new business models arising that are making the hotel distribution landscape even more complex

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money with rope tied in a knot reflecting importance to manage your marketing budget effectively

Why Setting a Fixed Budget for Paid Campaigns is Damaging

In the hands of the right professionals, paid campaigns are a valuable resource that can be optimised to return a much higher ROAS than other channels

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video thumbnail for coffee time chat with erik munoz of lybra about unified decision data for hotel revenue and digital marketing teams

Value of Unified Decision Data for Revenue and Digital Marketing

In this conversation we explore the value of unified decision data for both hotel revenue management and digital marketing teams

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Restaurant Forecasting 101 – How to Forecast Restaurant Sales

Restaurant forecasting helps restaurant owners make informed decisions for staffing, purchasing, profitability and helps foresee upcoming trends

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Welcoming Extended Stay Guests to Your Hotel

Extended stay hotels are increasingly popular among families looking for homier, more affordable accommodation where they can stay in their own bubble

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