Hotels
Are We Heading For An RM-Ageddon?
Revenue Management needs to evolve, the focus should be on most recent data of traveller behaviour to recalibrate the expected booking curve
Digital Marketing Month in Review: April 2022
The All-Inclusive Photo Project offers stunning photos. Our industry needs to evolve and that starts with representation in our marketing campaign imagery
#FOMO and an Impending Cookie-less Future
The cookies most likely affected by these fast-upcoming changes lie within third-party data. This is where demographic data and user behaviour are collected
How to Optimise Your Website for Conversion and Drive Revenue
Your website can help you unlock revenue if it’s professional, attractive, and fully integrated. There’s a lot that goes into accomplishing this
Clear Guest Behaviour Trends are Emerging for Summer 2022
Guests crave enriching travel experiences and are willing to reach deep into their pockets to ensure they get them. But they will also be more discerning
How to Manage Your Hotel Booking Channels for Maximum Revenue?
Each booking channel has a different cost associated with it and they all reduce the actual revenue which the hotel receives from a room booking
Maximize Revenue Opportunities Through Services and Amenities
Resort managers have seen they can use revenue management principles and techniques to get the most profits from food and beverage, spas, pool and golf
Travel Searches Surge as Restrictions Ease: Q1 Travel Trend Report
Not only did search windows lengthen, but travel was being planned further out for both domestic and international trips, as view turns to mid-year holidays
Atomize Announce a Data Partnership with Trivago
Search data from trivago will enhance Atomize’s demand modeling and generate more revenue by optimizing rates in response to real-time market demand
How To Market Your Hotel Website
When considering how to market your hotel website, there are many marketing strategies, and you will need to focus on the ones that are easy to implement