Hotels

one girl whispering to another girl illustrating the impact for a hotel of reputation management

Guest Feedback: Why It Matters And How To Use It (+Survey Template)

Guest feedback is a gift. As a hotelier, you can’t be everywhere at all times, so you rely on guests to share what they’re thinking, experiencing and feeling

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Google Name Highlighted by a light reflecting the focus now on hotels transferring to google analytics 4

Preparing Your Hotel For The Sunset of Google’s Universal Analytics

There’s no way to import your existing data into Google Analytics 4. That makes this transition quite the change project!

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starting line of a 2 lane race reflecting importance of getting your starting price right

Your Starting Price Is Key To Success

How do you then find the correct price point from the start? The answer lies in setting the right RevPAR target, and doing so based on data

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Do Keywords Matter? How To Find Them & Use Them

If you are prepared to learn these vital techniques, let’s go through some helpful advice for choosing the right keywords to attract targeted traffic

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How Your Photos And Hotel Details Affect Revenue

Managing and updating photos on every single channel across the global travel network is a lot more than most hotels have time for these days

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How Can You Best Utilize Your Hotel Guest Data?

Data is endless, here are five types of guest data that you can possibly use to improve your guests’ experience at your hotel

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6 Dangers of Discounting

Here’s how discounting can have negative implications on your business in the absence of data-driven decision-making

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Is The Metaverse a Digital Playground or a Commercial Space?

Is the metaverse a digital playground for friends? Or is it a commercial space for companies and customers? It’s a little of both

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10 Of The Best Social Media Marketing Strategies For Hotels

Whether you’re just starting out with social media marketing or looking for new ways to expand your approach, here are ten ideas to include in your strategy

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Hotel Sales Should Measure Inbound Lead Conversion By Source

Hotel sales leads for groups, functions and corporate/business travel accounts come in through a diversity of channels and lead streams

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