Hotels
Understand the Hotel Guest Journey to Enhance Experience
While there are various ways to learn about your guests’ likes and dislikes, here are the prominent hotel guest journey touchpoints:
New Data Sources To Help Commercial Teams Make Better Decisions
The need for data continues to evolve as we focus on the digital first guest and their ever evolving needs. Meaningful data has many advantages for hotels
Future of Luxury Hotels: Pay More But Expect Less
Hotels are settling into a new normal. That means an opportunity to pursue shifts in business strategy, some of which you might feel when you check in
7 Retention Strategies to Increase Guest Loyalty at Your Hotel
There’s no doubt that maintaining guest loyalty can lead to increased profits for your hotel, but the real prize is the guest relationships themselves
How A Full Marketing Funnel Helps Boost Your Facebook Ads
We will show some data from our hotels’ Facebook ads campaigns that use this full marketing funnel approach and how it helps them
What Do Guests Really Want in a Modern Hotel Stay? 5 Essentials
What are the essentials for an exemplary experience during a modern hotel stay to achieve the central mission of welcome and guests comfort?
3 Hotel Forecasts for Winter 2022 to 2023
Although it is impossible to predict the future with 100% accuracy, a hotel can and should work on scenarios based on available market data
The Digital Transformation Paradox of Hotel Technology
It can’t just be about having the newest and shiniest technology, your choices must also positively impact the bottom line and digital customer journey
You Might Have Built It, But Will They Book? Digital Marketing 101
You have a hotel, you have a website but does anyone know about it beyond your listing on OTAs, this is where Digital Marketing comes in
4 Ways to Handle the Funniest and Quirkiest Guest Reviews
When replying to feedback, stay calm and as objective as possible. Here are some recommendations to reply to different types of funny or quirky reviews