Expert Insights
The Hotel Upsell: Three Suggestions To Win The Risk-Reward Game
In an experience-driven industry like hospitality, online upselling is one of the easiest strategies a marketer can use to drive additional revenue. When the guest is already committed to booking, […]
Revenue Management Resolutions: Data, Channel and Room Type Management
Budgets are complete, approved, and put to bed. Starting 2019 off right can set your full year up to success. NB: This is an article from Rainmaker Can you track […]
Increase ADR and Drive Revenue by Optimizing Room Type Differentials
One of the easiest ways for hotels to raise ADR and drive revenue without actually raising rates is by segmenting the property’s different rooms and accurately pricing them to encourage […]
Indian hotels are the latest to declare war on OTAs
Just days after food-delivery apps faced fire from restaurant owners in southern India, online travel agencies (OTAs) are battling opposition from hoteliers in the western part of the country. Around […]
Upselling Techniques: How to Increase the Value of Each Event
At the end of the day, there are just four ways to grow group business as a caterer or hotelier. Increase the number of clients you serve Increase the frequency […]
Top 5 Things Need to Know in Hotel Digital Marketing (November)
Staying innovative in your digital marketing strategy means staying up-to-date with the ever-changing digital landscape. NB: This is an article from hebsdigital From TripAdvisor evolving into a social travel platform […]
Why Revenue and Marketing Managers Should Work Together
“You might feel a slight sting.” These are the last words we hear before the prick of the needle, but with that little sting comes the reassurance that we’re on […]
Revenue Managers: How we get it wrong…(Pt 2)
Revenue Managers are often promoted through the ranks of Reservations or Front Office and often thrown into ‘spreadsheet mania’ without any thought or respect given to the enormity of the job.
Hotelier’s Guide to Creating Special Offers
Finding and booking the perfect hotel takes time. Beyond rate, hotel shoppers are looking at plenty of other factors, such as amenities, local activities, and nearby restaurants. NB: This is […]
7 Ways to Boost Direct Bookings with Your Hotel Front Desk Staff
There is a powerful resource for increasing direct bookings at your disposal. One that’s available to every hotel, yet it’s often overlooked and underutilized. NB: This is an article from […]
