Expert Insights

Without changing the focus, the questions asked, and metrics measured, surely revenue strategy just exists as another recurring seminar topic

OTAs are just a channel… nothing more. This is your hotel, your guests, you provide the service to make your customers feel welcome, but check your T&Cs

According to data regarding flight searches, strictly related to travel intentions of tourists, after a few days of insecurity demand resumed a normal trend

Kris Introduces us to Howsmyrate, their core solution, cost effectiveness and customization flexibility through the utilisation of Google Data Studio

The majority of hotels have yet to unleash their full digitization potential. It’s not for lack of trying: 75% of hotel executives support AI marketing

In this discussion we look at an F&B design case study which increased guest experience, improved value proposition and impacted revenue generation and cost

In the hotel industry, and other industries, we can use competitive analysis to gauge the market. But what is it, why should we do it and how to we do it

In the hands of the right professionals, paid campaigns are a valuable resource that can be optimised to return a much higher ROAS than other channels

In this conversation we explore the value of unified decision data for both hotel revenue management and digital marketing teams

Hoteliers are short staffed and often social media is a last priority. If we have learned anything these 2 years, it is not to forget our transient guests