Expert Insights

3+3+3 = 3 Revenue Questions, 3 Bald Men and 3 Opinions
Revenue management is evolving into a dynamic blend of strategy, experimentation, and technology, with AI playing an increasingly pivotal role

Leveraging the Hotel Guest Journey to Drive Stronger Revenue
By implementing targeted strategies at each stage of the guest journey, hotels can not only increase their revenue but also enhance guest loyalty

How to (Legally) Get The Real Email Address of OTA Guests
Collecting your guests’ real email address is a priority. We walk you through what to set up first and how to collect emails legally and strategically

Group or Transient? Solving the Dilemma in Revenue Management
Group revenue management can make a big difference to your hotel’s profitability. But the key is not to rely on just gut feel and guesswork

Why Your Pickup Curve Doesn’t Curve Anymore
Today, your pickup curve is a complete mess. In short, your pickup curve isn’t curving anymore – because guest behavior broke it

How Airlines Can Inspire Travelers With a Digital Shopping Cart
Travelers visit up to 277 web pages before booking a trip, 2.5 pages a day in the early phase of planning and up to 25 on the day of purchase

European Travel Summer 2025: What Hoteliers Need to Know
As we enter the heart of the 2025 travel season, the outlook for European hospitality is brimming with opportunity

Image Generation and the New Creative Advantage for Hotels
Think of the new OpenAI image generation model as a creative intern who can sketch ideas instantly, adapt to feedback, and work 24/7

What Google Generative Search Means for Hotel Direct Bookings
With Google’s Generative Search, users receive detailed answers, trip summaries, and personalized insights based on conversational prompts

AI Will Display Inventory and Prices in Real-Time. Are You Ready?
This is where access to real-time ARI – availability, rates, inventory – comes into play. Can you imagine when AI returns final exact prices?