Expert Insights
How Hotel Marketing Drives Revenue Beyond the Reservation
If the question is how do we create more revenue, generate more bookings, do more upselling, marketing cannot be ignored in this equation
How Lifestyle Photography & Video Drives Inpiration and Bookings
Lifestyle photography and video meets the travelers needs by showing real people, true emotions, and relatable moments
The Era of Predictive Tourism: Personalization Through AI
Predictive tourism is the art and science of using AI with in-depth data analysis to identify traveler needs and deliver highly personalized experiences
Automating Revenue Management: How Much Is Too Much?
There’s a fine line between optimizing your revenue management with technology and handing over too much control to an algorithm
Future of Hotel Booking Policies: Flexibility vs Revenue Security
While flexible booking policies are a win for travelers, they can create risks. The future is about flexibility while maintaining revenue security
6 Ways to Increase Revenue with a Hospitality CRM
If there is something that people working in marketing in hospitality are talking about is the power of a CRM system created especially for hotels. NB: This is an article […]
How to Drive Hotel Profits with Revenue Management
Revenue management isn’t a one-trick pony fixated on low rates. It’s a framework that guides the hotel’s business foundation and grows profitability
Heading to ITB? So are our Expert Partners ….. Like to Meet?
With so much to see we thought it might be helpful to see which of our Expert Partners are exhibiting or attending ITB Berlin 2025

Customer-Obsessed: Why Your Hotel Should Embrace This Trend?
Being customer-obsessed in your hotel is not just a trend; it’s a philosophy that leads to sustained success, growth and enhanced reputation

How Do I Forecast Demand and Avoid Unprofitable Business?
Set aside time to revisit your forecast and pricing strategy. Is your MinLOS still working as expected? Are there emerging market trends