distribution
Independent hotels: Can they loosen the OTAs grip?
NB This is a viewpoint by Lorraine Sileo, senior vice president of research for Phocuswright Inc. When we think of the lodging industry in the US, many of us think […]
OTAs in Asia, Think Borderless
NB: This is a guest blog by Ming Foong, director of Online Travel Agencies – APAC, Travelport The OTA segment is developing into an exciting and dynamic growth driver in […]
MakeMyTrip: India reaches mobile-driven inflection point
MakeMyTrip has seen year-on-year triple-digit growth in transaction volumes and reminded the markets that revenues will be hit as a result in the near-term. CEO Rajesh Magow said in the […]
Airbnb tests new ‘Journeys’ service
Airbnb is testing a major new offering: taking care of booking your entire trip, so you can experience a new city with locals showing you around. Over the weekend, Airbnb started […]
Symphony Boosts Clients’ Revenue by $63M
Symphony, a new digital marketing, booking and distribution program from Tambourine, has been proven to maximize direct revenue for independent properties of all sizes. Symphony has been in testing for […]
Airbnb Is the next big Distribution Channel
For years, analysts have been talking about the disruptive impact of Airbnb’s alternative lodging solution to the hotel industry, but we think they are missing the point. History Lesson Amazon.com […]
How hotels can leverage working with Expedia
How hotels can leverage working with Expedia: an interview with Expedia’s David Hamblin What is your role within Expedia for starters? The role of market management is having a relationship […]
Optimizing Differently to Improve Revenue Performance
Optimizing Online Distribution The ever changing distribution landscape can be challenging to maneuver. Costly connectivity solutions often result in some degree of manual management of varied channels, which is time […]
Why booking on Google is bad for hotels
Following the lead of Kayak.com, which has turned itself into a meta-OTA-type of a service for quite some time now, TripAdvisor rolled out their “Instant Book” feature over the past […]
Google Just Upended Hotel Distribution
Google has quietly changed its approach to the hotel industry in a big way. Separate initiatives have combined to expand Google’s hotel distribution influence. 1. Consumers no longer have to […]