digital

With the growth in AI tools like ChatGPT, the traffic that traditionally came to hotel websites from search engines like Google has been affected

How does your hotel produce or revise its content to ensure it’s best structured for visibility in AI search engines?

When we treat every guest interaction as part of an ongoing conversation, we build the kind of loyalty that naturally drives direct bookings

Most Valentine’s Day bookings happen within a tight booking window – often 2–14 days before the date. That’s when Google search intent spikes

Instead of treating OTAs as a necessary evil, successful hotels today treat their listings as something far more useful. A shop window. A discovery source

Luxury hotels do not have an email problem. They have a demand problem – specifically, a demand ownership problem

While traditional website traffic may be down, hotels can ensure visibility and direct bookings by going back to the basics: storytelling

Gmail’s Gemini-powered inbox does not change email marketing. It sharpens it. Now is the time to refocus, refine, and rebuild with attention in mind

AI is not the whole answer, simply a new ingredient.
Useful, powerful, sometimes brilliant, yet only ever as good as the humans guiding it

Let’s explore how digital marketing can transform your hotel’s reach and reputation and drive meaningful results in 2026