data

A successful hotel and revenue management plan must have a strong email marketing strategy and the gathering of high quality hotel guest data

Future demand pattern for September to December 2020 shows consumers are taking short-term decisions about travel and not planning in advance

The trend we are currently seeing for Labor Day reflect a positive pattern of improved booking demand compared to the earlier summer holidays

Central and South America had their lowest points in May, likely playing a role in the delayed growth in travel searches and bookings

No matter what stage a hotel is at in this crisis lifecycle, deep hotel benchmarking will provide foresight to fight off financial damage

We’ll discuss the types of data needed for forecasting, and how you can start harnessing this data to more accurately forecast at your hotel

The world continues to deal with a pandemic that doesn’t want to subside. The hotel industry could use some breathing space

As travellers react to changing travel restrictions, the popularity of European summer and autumn holiday destinations is fluctuating

Sure, it might be short-term loss of revenue, but the value gained in guest gratitude is worth way more than that in terms of future loyalty

Good news is coming from South America, where travel recovery is happening at a slow pace but seems to have picked up slightly in August