data

A CDP can analyze guest behaviors, preferences, and booking history, enabling highly targeted marketing campaigns that resonate with individual guests

Understanding how AI-driven solutions can be applied in your hotel will streamline operations and unlock new avenues of profitability

Hotels that successfully implement personalization can significantly enhance the satisfaction and loyalty of guests

“Who Are We” interview with Daan de Bruijn, co-founder of Bookboost, discussing their solution, geographical focus, typical client profile and backstory

This article tells the stories of two commercial managers – one who still trusts his instincts and another who has fully embraced data

Let’s face it, no-shows are a real headache for the hospitality industry. Now let’s figure out how to deal with these pesky no-shows

There’s more data available about your guests than ever before. Today, we’re learning about travelers who visited our websites, began searching dates and locations, but left without booking. NB: This […]

In an era where data is considered the new gold, the significance of data ownership for hotels cannot be overstated

From identifying key segments to utilizing the right metrics, we can turn data into actionable insights, ensuring every guest feels valued

Utilizing data available and adopting advanced personalization technologies, hotels can unlock significant revenue potential and nurture guest relationships