booking
Renting Hotel Rooms Just for Business Hours Can Be a Good Thing
Renting out hotel rooms by the hour can have an unsavory ring to it. But how about by the workday for legitimate uses like temporary offices?
No Place Like Hotels for Holidays: Targeting Leisure Travelers this Winter
Although covid has had an huge impact on hotels, data projections still expect an influx of travelers this winter holiday season
The COVID-19 Vaccine Wave of Hotel Guest Bookings
We predict that that dormant demand will lead to one of the most prodigious waves of leisure bookings this country has ever seen
COVID-19: Insights on Travel Impact, Middle East and Africa
The uncertainty around travel, and ever-changing restrictions as a result of the pandemic, continue to have a negative impact on the region
How Travel Marketers can Plan for 2020 Holiday Bookings
To navigate this complicated holiday season, marketers will need a thorough understanding of how the pandemic will impact travel
Booking Platforms and the Three R’s: Recent, Relevant, Reviews
Due to rising concerns that travelers have when booking, the data that supports their decision is now shifting its structure and content
Uncertainty Continues: Slowdown In Web Traffic, Pace And Pick Up
There was a slowdown in web traffic, pick up and pace across most markets, with Europe suffering consequences of a second lockdown
New Rules of Engagement: Black Friday, Cyber Monday and Seasonal Offers
This is a year like no other and learnings from previous seasonal campaigns may no longer apply. These are new rules of seasonal marketing
5 Key Points on Europe Hotel Performance
Far fewer hotel closings are expected during Europe’s second lockdown. Germany and the UK showed less than 10% closed from the first lockdown
COVID-19: Insights on Travel Impact, APAC
When news of the travel bubble between Hong Kong and Singapore was announced, interest in hotel searches increased dramatically