booking

First off, the hospitality industry is already a full-blown direct response industry. That might not be so obvious to the untrained eye, but you just need to know where to […]

It’s no secret that Airbnb has drastically disrupted the travel industry and has positioned itself as a unique and local online travel agency for travel consumers. Yet, while Airbnb paves […]

Hilton, one of the most popular hotel chains in the world, is upping its ease of booking factor for mobile customers by integrating with TripAdvisor. Through a partnership with the […]

As we begin the new year, hoteliers will probably be thinking of new ways to get eyes on their hotel websites and more potential guests interested in their hotel. However, […]

Consider the scenario that you are a loyal TripAdvisor user, always scoping out its consumer reviews of hotels before choosing where to stay, and you’ve even booked a hotel on TripAdvisor […]

When it comes to pricing and revenue management, one of the biggest challenges for hoteliers is creating a strategy that captures as much revenue as possible while also considering guests’ […]

For most people, gone are the days when you popped into your local travel agent on the high street to book a romantic honeymoon to Venice or a family holiday […]

It used to be relatively straightforward to predict annual online spending habits in the travel industry. January and July would form two travel “peaks”, with spending rising as holidaymakers book […]

Welcome to the first edition of our digital trends report, designed to be the essential companion for the savvy independent hotelier. Our conversion optimisation, revenue management and marketing specialists, along […]

This report presents a summary of the key findings and implications from a study entitled “Why tourists choose Airbnb: A motivation-based segmentation study underpinned by innovation concepts.” It was found […]