booking
Will Facebook Recommendations Create a New Channel for Hotel Bookings?
Facebook has recently launched a new tool to help users discover new experiences, things to do, events, and services based on suggestions from their friends. After writing a post, Facebook […]
10 Things You Must Do to Grow Your Hotel’s Direct Bookings
There’s been a huge amount of talk in the industry recently about direct bookings, in an attempt to loosen the hold that OTAs have on the industry. A term we hear a […]
Direct Bookings Drive Will Transform Hotel Industry into Direct Response
First off, the hospitality industry is already a full-blown direct response industry. That might not be so obvious to the untrained eye, but you just need to know where to […]
Winning the Direct Booking: Combat the Effect of Airbnb on Your Hotel
It’s no secret that Airbnb has drastically disrupted the travel industry and has positioned itself as a unique and local online travel agency for travel consumers. Yet, while Airbnb paves […]
Hilton to ease mobile booking via TripAdvisor network
Hilton, one of the most popular hotel chains in the world, is upping its ease of booking factor for mobile customers by integrating with TripAdvisor. Through a partnership with the […]
Increase Hotel Bookings based on Google’s ‘Traveler’s Road to Decision’
As we begin the new year, hoteliers will probably be thinking of new ways to get eyes on their hotel websites and more potential guests interested in their hotel. However, […]
TripAdvisor Instant Booking: Testing, Learning and Confusing
Consider the scenario that you are a loyal TripAdvisor user, always scoping out its consumer reviews of hotels before choosing where to stay, and you’ve even booked a hotel on TripAdvisor […]
Maximize your hotel’s direct bookings: Sabre & IDeaS webinar
When it comes to pricing and revenue management, one of the biggest challenges for hoteliers is creating a strategy that captures as much revenue as possible while also considering guests’ […]
Technology helps you understand your customers, not just acquire them
For most people, gone are the days when you popped into your local travel agent on the high street to book a romantic honeymoon to Venice or a family holiday […]
How can travel brands avoid own goals with better web user experience
It used to be relatively straightforward to predict annual online spending habits in the travel industry. January and July would form two travel “peaks”, with spending rising as holidaymakers book […]