booking

The traceable steps a user will take before eventually deciding to book a room in your hotel is known as attribution. Sometimes it can be a simple path, but other […]

Airbnb knows how to make waves in the accommodations booking industry. Over the last few years, the San Francisco-based company has taken major market space away from more conventional hotel […]

A recent study* by Egencia®, the business travel arm of the Expedia group, found that despite the wide use of travel policies worldwide, “rogue booking”, the practice of business travelers […]

In the quest for online bookings and more direct business, some hotels have relegated their reservation sales team to people who take orders. They’re serving as mere extension of website […]

Today we ask the question, “Is your PMS and booking engine the cause of your hotel marketing woes?” First we’re going to assume in this article that we are targeting […]

The distribution and cost-per-guest-acquisition landscape remains complicated and ever-changing, hotel owners and operators said during a panel discussion which touched on direct-booking campaigns versus outside booking channels. Navigating the hotel […]

While OTAs and hotels seem at odds with each other, they both have one important thing in common: their dedication to the customer— or more specifically the guest. In regards […]

The debate over OTA v/s direct booking is often a common one with many hoteliers. NB: This is an article by Kashmira Lad, Senior Content Marketer with Hotelogix The increasing market […]

According to Phocuswright, 72% of travel shoppers in the US use Online Travel Agencies (OTAs) to shop for hotels. That’s a lot of people! But, the good news is, not […]

Responding to online reviews is a necessity for any hotel. Here are some of the best ways to do so. There are simple ways to increase hotel bookings In recent times, […]